Last Updated: 9th May, 2013
The Information We Collect. Hetexted collects the following types of information via the Website, both directly from you and indirectly through our third party service providers (our “Providers”).
Like most websites, we use automatic data collection technology when you visit our Website or use the Services. We may collect information such as your IP address, Internet service provider, browser type and language, referring and exit pages and URLs, date and time, amount of time spent on particular pages, what sections of the Website you visit, number of links you click while on the Website, search terms, operating system, website traffic and related statistics, keywords and/or other data.
How We Use Your Information
We may block users located in certain countries from using the Website. We may retain and use your Personal Information and Other Information for as long as is required to fulfill our business objective, even after your account is terminated.
Aggregated Personal Information. We may analyze your Personal Information in aggregate form which does not identify you personally. We may share this aggregate data with our affiliates, agents, advertisers, manufacturers and business partners. We may also disclose aggregated user statistics in order to describe our services to current and prospective business partners and to other third parties for other lawful purposes.
Sharing Your Information
There are certain circumstances where we may share your Personal Information and/or Other Information with third parties without notice to you, including:
• Agents, Consultants and Related Third Parties. We, like many businesses, sometimes hire other companies to perform certain business-related functions. When we employ another company to perform a function of this nature, we only provide them with the information that they need to perform their specific function. We may also share your information with any of our parent companies, subsidiaries, or other companies under common control with us.
• Legal Requirements. We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to (a) comply with a legal obligation, (b) protect and defend our rights or property, (c) protect the personal safety of users of the Website or the public, or (d) protect against legal liability.
• Business Transfers. As we develop our business, we might share your information with Providers, business partners or third parties. We may also sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, dissolution or similar event, Personal Information may be part of the transferred assets.
Data Collection Technologies. HeTexted and its Providers may use certain technologies, including the following:
• Web beacons, also known as “clear gif” technology, are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of web site users. Unlike cookies, which can be stored on a user’s computer hard drive, clear gifs are embedded invisibly on web pages and are about the size of the period at the end of this sentence. We may use web beacons to help us manage User Generated Content on the Website by tracking what User Generated Content is effective.
User Generated Content
Any User Generated Content or Personal Information published on the Website is public and accessible by any third party. Any User Generated Content or Personal Information published on the Website may also appear in search engine results (such as Yahoo!, MSN, Google, Altavista, and other search engines) and in the cache of those search engines, in feeds and third party websites pursuant to cobranding agreements. We have no control over updating and/or removal of such User Generated Content or Personal Information, which is the sole responsibility of the search engines, third party websites and RSS web feed resources. You agree and acknowledge that HeTexted is not be liable for the information published in search results or by any third party website that carries any User Generated Content or Personal Information published on the Website. We strongly discourage posting any information on these features or in any User Generated Content or Personal Information posted by you that you do not want others to see or use.
We have no obligation to review or edit the User Generated Content, Personal Information or any other communications and materials posted to or created by users that visit the Website or use the Services. You acknowledge that by providing you with the ability to post, view and distribute communications, User Generated Content and Personal Information on the Website, Hetexted is merely acting as a passive conduit for such distribution and is not undertaking any obligation or liability relating thereto. However, we reserve the right to block or remove communications, User Generated Content, Personal Information or other submissions to the Website, for any reason in our sole and absolute discretion.
We allow Providers to serve advertisements when you visit the Website. These Providers may use non-personal information (e.g., click stream information, browser type, time and date, subject of advertisements clicked or scrolled over) collected during your visits to the Website and third party websites to provide personalized advertisements regarding goods and services likely to be of interest to you. The Providers may combine and compare your information with other databases, perform, or have performed, cookie synchs, and otherwise use your information for commercial purposes including disclosure to us. You may opt out of targeted advertising for all member ad networks of the National Advertising Initiative by visiting: http://www.networkadvertising.org/.
We take commercially reasonable steps to protect your Personal Information and Other Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. Secured socket layer (“SSL”) technology is used for processing payment transactions with Providers. Please understand, however, that no security system is impenetrable. We cannot guarantee the security of our databases, nor can we guarantee that the information that you supply will not be intercepted while being transmitted to and from us over the Internet. In particular, e-mail sent to or from the Website may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail. Therefore, you acknowledge and agree that we assume no liability regarding the theft, loss, alteration or misuse of Personal or Other information or User Generated Content, including, without limitation, such information that has been provided to third parties or other users, or with regards to the failure of a third party to abide by the agreement between us and such third party.
The information you provide upon registration is also protected by a unique customer password and user ID (“Password and ID”). You should not disclose your Password and ID to anyone and you should always remember to log off if using a shared computer. You are solely responsible for maintaining the confidentiality of your Password and ID, and for any use of your Password and ID, whether or not you have authorized such use.
Accessing and Modifying Information
Upon request, we will grant you reasonable access to Personal Information that we and our agents have about you for the purpose of reviewing and/or requesting changes. We will use commercially reasonable efforts to process such requests in a timely manner. You should be aware, however, that it is not always possible to completely remove or modify information in our subscription databases.
If you register on the Website, we may send you certain notifications, advertisements, promotions, and specials. We may also send you any legally required notifications and certain notifications, including but not limited to, service related notices or notices regarding a change to any of our policies. For example, we may send you a notice regarding server problems or scheduled maintenance to the Website. In order to opt-out of receiving these notices, you may need to deactivate your account.
You can opt out of certain e-mail communications from us, including our newsletters, advice on buying and selling on the Website, notifications that a user has commented on your posting, and notifications that you can refresh your posting. We will not change your preferences without your consent. You cannot opt out of receiving transactional communications from Hetexted related to your account.
Important Notices to Non-U.S. Residents/Safe Harbor Certification
We comply with the U.S.-EU Safe Harbor Framework and the U.S.-Swiss Safe Harbor Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of Personal Information from European Union member countries and Switzerland. As required, we have also certified that we adhere to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view HeTexted’s certification, please visit http://www.export.gov/safeharbor/.
Please visit the BBB EU SAFE HARBOR website at www.bbb.org/us/safe-harbor-complaints for more information and to file a complaint.
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